{"id":3229,"date":"2016-06-20T18:04:35","date_gmt":"2016-06-20T11:04:35","guid":{"rendered":"https:\/\/www.pantika.com\/?p=3229"},"modified":"2016-08-28T09:59:59","modified_gmt":"2016-08-28T02:59:59","slug":"facebook-page-likes-on-a-low-budget","status":"publish","type":"post","link":"https:\/\/www.pantika.com\/internet-marketing\/facebook-page-likes-on-a-low-budget","title":{"rendered":"Facebook Page Likes on a Low Budget"},"content":{"rendered":"

Do you want to know how to get Facebook page Likes<\/strong> at a low cost? Learn how I do it effortlessly after having been stuck 2 years at 75 likes.<\/p>\n

I have had Facebook<\/em> pages for quite a long time and several years ago I hired someone on Odesk<\/em> to manage my Facebook page of the time.<\/p>\n

This is what I got!<\/strong><\/p>\n

\"Facebook<\/p>\n

I had more than 2,000 Facebook Likes produced in a very short time, certainly bought and fake Likes. I got blocked by Facebook<\/em> and she got the boot.<\/p>\n

I then created other pages and the one I am showing you today in this case study is a page that stayed idle for a couple of years, achieving an outstanding 75 Likes<\/strong> as of 03 August 2015.<\/p>\n

I was about to abandon the page in June 2014<\/em>, but I tried out of desperation a Facebook ad by myself\u2026<\/p>\n

<\/p>\n

I got 1 Page Like for $2.81.<\/strong> That was it, I abandoned the page. I am sure you would have done the same.<\/p>\n

Then, I found this course and it changed everything:
\n<\/strong>
\n\"Facebook\"<\/a><\/p>\n

Taking this course gave me hope that something could be done to get Facebook<\/strong>\u00a0Page Likes for $0.01<\/strong> and I applied what I learned. I have only completed 71 lectures so far and there is still more to learn and improve.<\/p>\n

I started on the 5th of August <\/em>on a small budget, $1, $2, or $3 per day<\/strong> depending on the total monthly budget I have for Facebook ads and what\u2019s allocated to other ads.<\/p>\n

This is the progression for my Facebook Page Likes:<\/strong><\/p>\n

<\/p>\n

This is the Facebook Page:<\/strong><\/p>\n

<\/p>\n

Type \u201cMichel Gerard\u201d <\/em>in the Facebook search window to see the real page.<\/p>\n

Before I go further with the ads, let me tell you why I am growing this page. I am doing it to get more social proof on all the websites and blogs I have.<\/p>\n

This shows on my main blog.<\/strong><\/p>\n

<\/p>\n

This shows on my second blog.<\/strong><\/p>\n

<\/p>\n

This shows on my Membership site.<\/strong><\/p>\n

<\/p>\n

This shows on all my squeeze pages.<\/strong><\/p>\n

<\/p>\n

This is a lot of social proof for many different websites and it is really great to be able to grow this kind of numbers on a small budget.<\/p>\n

Also, I didn\u2019t dream to have this kind of results before when I wake up in the morning.<\/p>\n

<\/p>\n

I also didn\u2019t dream to have this kind of engagement.<\/p>\n

<\/p>\n

I posted this update one hour ago, there are only 36 people reached and already 3 Likes. I guess I am on target with my audience. This is not even an article of mine I shared.<\/p>\n

I get Notifications constantly now and the page is less than 8K Likes.<\/p>\n

<\/p>\n

I can tell you that I am very pleased with the results. I\u2019d like more comments, but even the best get few comments as shown in the course\u2026<\/p>\n

Now, how do I do it?<\/strong><\/p>\n

Let’s see…<\/p>\n

Ad Manager:<\/strong><\/p>\n

This is the campaign results for the last 30 days.<\/p>\n

<\/p>\n

I have 2,471 new Likes<\/strong> for a small budget of $35.64<\/strong>.<\/p>\n

This campaign is ongoing and when I started I tested different ad sets targeting different low cost countries and interests.<\/p>\n

<\/p>\n

I created in total 6 campaigns in order to find a winner that I have now been running for the last 30 days.
\n5 of the campaigns were not working very well and I found out that supposed low cost countries were costing me more than they should.<\/p>\n

These are the results I got for this winning campaign.<\/p>\n

Performance:<\/strong><\/p>\n

<\/p>\n

The campaign has been ongoing for a month with a daily budget of $1<\/strong> or $2<\/strong> per day and you can see in the graph that the cost varies between $0.01 and $0.02 per Like<\/em>. I believe this can\u2019t stabilize to a value because the daily budget is so low. But anyways, the average for 30 days is $0.01<\/strong>, which is good.<\/p>\n

Audience:<\/strong><\/p>\n

Now let\u2019s look at the audience I have for the page with this ad.<\/p>\n

<\/p>\n

You can see that my audience is 25-34, which is the segment I am targeting and you also see that 90% are men.<\/p>\n

Men are costing $0.01 per Like<\/em> while women are costing $0.02 per Like.<\/strong> So women are costing double than men, looks like real life isn\u2019t it? <\/em><\/p>\n

I wonder at this point if I should remove them to bring the cost down a little bit\u2026 but, I think I\u2019ll keep them anyway.<\/p>\n

Placement:<\/strong><\/p>\n

Let\u2019s look at the Placement now.<\/p>\n

<\/p>\n

As usual, the Mobile News Feed is taking over the Desktop News Feed. The Desktop News Feed is only 2% in reach and also costing more.<\/p>\n

I wonder at this point if I should separate the campaign in two, one for mobiles and one for desktops. What would you do?<\/p>\n

Want to see the desktop ad?<\/strong><\/p>\n

<\/p>\n

This is the Mobile Ad.<\/strong><\/p>\n

<\/p>\n

I did not target the Desktop right column and had a few variations in text and images in the 5 testing ad sets that I have now stopped.<\/p>\n

Now, you wonder, what am I targeting exactly?<\/strong><\/p>\n

Ad Set Setting:<\/strong><\/p>\n

This is the Ad Set setting of the winning ad.<\/p>\n

<\/p>\n

My audience is defined and I have a potential reach of 5,800,000 people<\/em>. My daily reach is 740 to 2,000 people for a budget of $2 per day.<\/strong><\/p>\n

These are the locations I target after elimination of the costly countries during the test period.<\/p>\n

<\/p>\n

<\/p>\n

<\/p>\n

There are 20 countries.<\/p>\n

These are the other settings I have.<\/p>\n

<\/p>\n

I targeted men and women between 25 and 45 years old, speaking the English language and having these 3 interests: network marketing, Entrepreneurship an digital marketing.<\/em><\/p>\n

<\/p>\n

I also excluded people who liked the page.<\/p>\n

Remember that these settings might not work for you, they are the results of my testing Ad sets.<\/p>\n

There are much more tweaking I could do to improve this campaign. I\u2019d like to try to target “Friends of people who liked the page”<\/em>, and also maybe clean up a few countries and add more interests.<\/p>\n

This will be done eventually, but for now, the campaign serves it\u2019s purpose to bring me new Likes everyday at $0.01<\/strong> on a low budget and effortless.<\/p>\n

I hope you enjoyed this case study that was originally posted in the Facebook course below, and I await your questions in the comment box below.<\/p>\n

Want to learn more about Facebook Marketing and Facebook Ads?<\/strong><\/h4>\r\n

Take the Facebook course<\/a> or read the book<\/a>.<\/p>\r\n\r\n

\"Facebook\"<\/a> \"Facebook<\/a><\/p>\n

<\/h3>\n","protected":false},"excerpt":{"rendered":"

Do you want to know how to get Facebook page Likes at a low cost? Learn how I do it effortlessly after having been stuck 2 years at 75 likes. I have had Facebook pages for quite a long time and several years ago I hired someone on Odesk to manage my Facebook page of …<\/span> Read More →<\/span><\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":3235,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\t\n\t\n\t\n